Here's a quick and informative guide on the steps retiring attorneys should take to properly close down their websites, emails, domains, social media and professional profiles so that big issues like identity theft don't ruin their retirement...
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The new client no-show is a triple-whammy of lost income, lost future referrals and lost marketing dollars. This week we cover tips on how to improve communication with potential and current clients to keep your appointment book humming along....
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Keeping good clients is important for the financial health and viability of every firm. According to a survey performed by BTI Consulting of Boston, law firms that actively track and measure client retention see 12% higher profits per attorney....
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One of the most commonly asked questions regarding our Law Firm Merchant Account service pertains to the rules surrounding trust accounts. The rules and requirements vary state by state, so you should check with your local bar to determine which of...
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There is a common misconception in a large segment of the legal profession that marketing equates to advertising and spending a lot of money. That couldn’t be more wrong. Marketing in law firms is all about sweating the details. The details cost...
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Without a doubt, clients can be your best source of referrals. Yet in my 18 years of marketing work with lawyers, I have met few who actually ask clients for referrals....
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Lawyers tend to forget that law is a service industry. Clients have a myriad of choices for their legal representation. By focusing on client service, lawyers can better retain current clients, gain more referrals, and minimize the risk of ethics...
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